by Melissa Rada | Jun 2, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
This one seems obvious, but sometimes a friendly reminder is the push we need. Keep in mind that not all images are ‘Instagram worthy’. The rule of thumb is quality over quantity when creating new graphics or writing copy. Spend the time posting quality content on a...
by Melissa Rada | May 28, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
You cannot expect people to follow your pages if you’re not posting and responding to comments regularly. You have to be active if you want to grow your social profiles and by extension your customer base. Showing up daily with fresh content is the best way to...
by Melissa Rada | May 22, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
Building relationships on social media is just as important as building relationships in the real world. If you want your small business to thrive you need to engage in community management on your pages. Community management refers to interacting with your online...
by Melissa Rada | May 5, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
Identify your audience to better understand the type of content and tone that resonates with them. The language you use with one group may not work or even be appropriate for another. Understanding the industry also helps. For instance, messaging would be drastically...
by Melissa Rada | Apr 24, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
If you have ever had trouble setting up a new account on a social media platform, know you are not alone. This is something that many small business owners struggle with. Creating a business account is a bit different than making a personal account. To help you out I...
by Melissa Rada | Apr 16, 2021 | SIMPLE SOCIAL MEDIA TIPS, SMALL BUSINESS, SOCIAL MEDIA
Take the time to make a thorough social media plan before you begin posting. The plan should be thorough and cover off your goals, audience, and competition. You can even create mockup social media posts to get a feel for what your feed would look like. A strong...
