Simple Social Media Tip No. 11: Embrace the 80/20 Rule
The 80/20 rule is present in many industries, across creative and practical endeavors. However, in the world of social media, the 80/20 rule relates to...
Simple Social Media Tip No. 10: Dominate A Platform
Figure out which platform your customers/audience spend the most amount of time on (ie. preferred news source) and dominate that platform. Basically, don't waste time...
Simple Social Media Tip No. 9: Use The Right Tools
Social media management tools exist to simplify and automate much of the work. This means you can use social media as a business without having...
Simple Social Media Tip No. 8: Consider Your Copy
Copy is the written portion of your social media post and it's just as important as every other component. It's what gets the people going,...
Simple Social Media Tip No. 7: Share Quality Content
This one seems obvious, but sometimes a friendly reminder is the push we need. Keep in mind that not all images are ‘Instagram worthy’. The...
Simple Social Media Tip No. 6: Be Active
You cannot expect people to follow your pages if you're not posting and responding to comments regularly. You have to be active if you want...
Simple Social Media Tip No. 5: Build Relationships
Building relationships on social media is just as important as building relationships in the real world. If you want your small business to thrive you...
Simple Social Media Tip No. 4: Know Your Audience
Identify your audience to better understand the type of content and tone that resonates with them. The language you use with one group may not...
Simple Social Media Tip No. 3: Get Set Up
If you have ever had trouble setting up a new account on a social media platform, know you are not alone. This is something that...
Simple Social Media Tips No. 2: Make a Plan
Like every good business there needs to be a strategy. Take the time to make a thorough social media plan before you begin posting. The...