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Logo or Headshot? Picking Your Profile Picture

by | May 13, 2021

It’s actually pretty easy — Unless YOU are your business, do NOT use a selfie for your profile picture on social media. It not only comes across unprofessional, but it also sends the wrong message about your business or brand.

A better choice is your logo. You probably spent a lot of time and/or money getting that beauty created, so why not use it wherever you can? It also adds to brand recognition and can create a strong visual association between your brand and your online presence. This will help people to identify your brand across different platforms.

More Reasons to Use Your Logo

  1. Professionalism: A well-designed logo can help to convey a sense of professionalism and legitimacy to your online presence. It shows that you are serious about your brand and are investing in creating a professional image.
  2. Consistency: Using your logo as your profile picture helps to maintain consistency across different online platforms. This can help to reinforce your brand identity and create a cohesive brand image that is recognizable and memorable.
  3. Increased Engagement: A well-designed logo can catch people’s attention and make your brand stand out. This can lead to increased engagement with your online content and help to build a following for your brand.

Overall, using your logo as your profile picture can be an effective way to build your brand and create a professional online presence that helps you stand out from the competition. While selfies can be great for personal social media profiles, they are generally not a good choice for a business profile picture.

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