You cannot expect people to follow your pages if you’re not posting and responding to comments regularly. You have to be active if you want to grow your social profiles and by extension your customer base. Showing up daily with fresh content is the best way to grow your online presence organically.
The best strategy is to determine a consistent posting schedule and stick to it! Whether it be every Monday, Wednesday, and Friday; or all the business days and no weekends — as long as it is consistent your pages will thrive. To do this you will want to use a content calendar to organize your thoughts and drafts.
- social media management tools, such as Hootsuite and Later
- good old fashioned paper
Pick what works for you and your workflow!
Next start drafting ideas. Nothing is off the table, these are just drafts! If you’re feeling stuck on what to post, check out our list of 43 social media content ideas to get the juices flowing. After that, you can begin crafting and scheduling your posts.
Pro Tip:
On average, the best times to post are 1 pm and 5 pm, during lunch and the end of a typical workday. The best day to post is Wednesday and the worst is Sunday. That said, these are just averages across all industries. The best time to post on your page may be different from the business next door. Check the built-in insights tool in each platform to determine the best posting schedule for your pages.
The format or tool that you use comes down to preference. They are typically built using one of three formats:
- spreadsheet, Google or Excel
- social media management tools, such as Hootsuite and Later
- good old fashioned paper
Pick what works for you and your workflow!
Next start drafting ideas. Nothing is off the table, these are just drafts! If you’re feeling stuck on what to post, check out our list of 43 social media content ideas to get the juices flowing. After that, you can begin crafting and scheduling your posts.
Pro Tip:
On average, the best times to post are 1 pm and 5 pm, during lunch and the end of a typical workday. The best day to post is Wednesday and the worst is Sunday. That said, these are just averages across all industries. The best time to post on your page may be different from the business next door. Check the built-in insights tool in each platform to determine the best posting schedule for your pages.
[/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section]The format or tool that you use comes down to preference. They are typically built using one of three formats:
- spreadsheet, Google or Excel
- social media management tools, such as Hootsuite and Later
- good old fashioned paper
Pick what works for you and your workflow!
Next start drafting ideas. Nothing is off the table, these are just drafts! If you’re feeling stuck on what to post, check out our list of 43 social media content ideas to get the juices flowing. After that, you can begin crafting and scheduling your posts.
Pro Tip:
On average, the best times to post are 1 pm and 5 pm, during lunch and the end of a typical workday. The best day to post is Wednesday and the worst is Sunday. That said, these are just averages across all industries. The best time to post on your page may be different from the business next door. Check the built-in insights tool in each platform to determine the best posting schedule for your pages.
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