by Melissa Rada | Apr 27, 2022 | FEATURED, SMALL BUSINESS, SOCIAL MEDIA
Your Instagram bio is one of the first things a person sees when they land on your page, so you better make sure it has an impact on visitors. It’s a chance to make a great first impression and turn visitors into followers — and followers into customers or...
by Melissa Rada | Apr 23, 2022 | FEATURED, SMALL BUSINESS, SOCIAL MEDIA
You should be putting a bit of thought into your hashtags, rather than just adding whatever you think sounds good. Use them correctly and get discovered by new clients and customers. Use wrong and annoy your current followers, look unprofessional, and get penalized by...
by Melissa Rada | Mar 13, 2022 | SMALL BUSINESS, SOCIAL MEDIA
A hashtag is a keyword or phrase without spaces that are preceded by the # symbol. Marketers tend to use hashtags to either join a conversation around a particular topic or create a branded community. Hashtags help you reach a specific audience and likewise make it...
by Melissa Rada | Mar 12, 2022 | FEATURED, SMALL BUSINESS, SOCIAL MEDIA
Is your small business still waiting to jump on social media? In January 2024 there were over 5 billion people were on social media. If your business is not on social media then you’re missing out on a lot of opportunity to be discovered and loved by buyers and...
by Melissa Rada | Feb 12, 2022 | FEATURED, SMALL BUSINESS, SOCIAL MEDIA
Planning content shouldn’t be stressful. If you make a plan, to make a plan you can streamline the process and ensure that you always have content being pushed to your various platforms. Here’s how I stay on track: Monday Brainstorm! Nothing is a bad idea,...
by Melissa Rada | Feb 12, 2022 | FEATURED, SMALL BUSINESS, SOCIAL MEDIA
Instagram has evolved since it first arrived on the home screen. Becoming way more than images and smart captions, we now have access to features that allow anyone to create content that use to be left for the professionals (ie. videos). With the emergence of these...